Upbit Adds USDT Trading Pairs for Brett and Pepe Meme Coins

Upbit, South Korea’s largest cryptocurrency exchange, recently announced the addition of USDT trading pairs for two popular meme coins: Brett (BRETT) and Pepe (PEPE). This move comes in tandem with the launch of the BRETTUSDT perpetual contract on Binance Futures, indicating a broader acceptance of these meme coins in the market.

Recognition for Brett and Pepe

BRETT, a meme coin introduced on Base Chain in February 2024, draws inspiration from characters in Matt Fury’s “Boy’s Club” comics. Although lacking specific token utility, BRETT aims to establish itself as a cultural symbol within the crypto industry and as the mascot of Base Chain.

On the other hand, PEPE made its debut on the Ethereum network in April 2023, leveraging the popularity of the Pepe the Frog meme. It positions itself as a competitor to dog-themed meme coins within the market.

Market Demand for Meme-Inspired Cryptocurrencies

Upbit’s decision to list these tokens reflects the increasing market interest in meme-inspired cryptocurrencies. To manage potential volatility, the exchange has imposed specific trading limits, including temporary restrictions on buy orders and minimum sell prices upon the commencement of trading support.

Simultaneously, the launch of the BRETTUSDT perpetual contract on Binance Futures, offering leverage of up to 50 times, presents a new facet to BRETT’s market impact. This development is expected to enhance the trading volume and liquidity of the meme coin.

Future Outlook

The recognition of meme coins like Brett and Pepe by prominent exchanges like Upbit signifies a shifting trend in the cryptocurrency market. With growing interest and innovative financial products like perpetual contracts, these meme coins are carving out a niche for themselves amidst the volatility of the digital asset space.

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